{"id":2511,"date":"2025-01-14T11:35:05","date_gmt":"2025-01-14T10:35:05","guid":{"rendered":"https:\/\/transilvania-bois.iti-conseil.com\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\/"},"modified":"2025-04-23T17:19:59","modified_gmt":"2025-04-23T15:19:59","slug":"wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran","status":"publish","type":"post","link":"https:\/\/www.transilvaniabois.com\/en\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\/","title":{"rendered":"\u00ab Wine Rises in the East \u2013 in Romania Too \u00bb #1\/3 \u2013 by Florence Monferran"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><\/p>\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"658\" src=\"https:\/\/transilvania-bois.iti-conseil.com\/wp-content\/uploads\/2025\/01\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran-1024x658.jpg\" alt=\"\" class=\"wp-image-2176\" srcset=\"https:\/\/www.transilvaniabois.com\/wp-content\/uploads\/2025\/01\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran-1024x658.jpg 1024w, https:\/\/www.transilvaniabois.com\/wp-content\/uploads\/2025\/01\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran-300x193.jpg 300w, https:\/\/www.transilvaniabois.com\/wp-content\/uploads\/2025\/01\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran-768x494.jpg 768w, https:\/\/www.transilvaniabois.com\/wp-content\/uploads\/2025\/01\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran.jpg 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Between the Mediterranean and the Black Sea, the Balkans emerge onto the European wine scene.<br\/>A breeze of freshness and technical mastery blows over millennia-old traditions. A young country with long-shifting borders, Romania is reconnecting with a prestigious past. Soils marked by diverse cultural influences\u2014dating back to Antiquity\u2014formed the foundation for great wines. These were lost to phylloxera, two world wars, and the era of communist mass-produced wine. Quietly, convincing and uninhibited wines are once again being crafted, aiming to make their mark in a westward conquest of their own.<br\/>Indeed, this land, always well-suited to vines, entered a period of revitalising dynamism when it joined the European Union. Supported by foreign investment and winemakers, it is now entering a new phase of distinctly Romanian development, both in terms of ownership structures and viticultural know-how.       <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n<h2 class=\"wp-block-heading\">Romania Unveils Its Strengths<br\/><\/h2>\n\n<h3 class=\"wp-block-heading\"><strong>Romanian Wine by the Numbers<\/strong><br\/><\/h3>\n\n<p class=\"wp-block-paragraph\">With 4.5 million hectolitres produced (11<sup>th<\/sup> worldwide), an average consumption of 15 litres of wine per person per year, and only 3% exported, the 2023 statistics speak volumes. The cultivated area is shrinking: from 242,700 hectares in 2002\u2014roughly the same as Chile\u2019s vineyard area\u2014it fell to 187,000 hectares by 2023, ranking 8<sup>th<\/sup> globally. A few large estates exist, but there\u2019s a growing trend of smaller-scale ventures, reflecting a sector in transformation.   <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>A Key Word: Diversity<\/strong><\/h3>\n\n<p class=\"wp-block-paragraph\">Romania boasts dramatic landscapes\u2014from the Carpathians to the Black Sea\u2014dense forests home to bears, scattered with castles and monasteries that inspire legend. Mountainous hills give way to cereal plains, while the Danube\u2019s branches and its delta cradle the nation in rich biodiversity. The hospitality is warm and spontaneous, imbued with Latin festivity. A tranquil calm prevails, a surprising contrast to the bustle of Western Europe.   <\/p>\n\n<p class=\"wp-block-paragraph\">In the land of the Dacians, successive waves of rule\u2014Greco-Roman, Germanic, Austro-Hungarian, Ottoman\u2014have created a layered viticultural culture without territorial unity. This complexity is its strength, feeding a culture of blending: of grape varieties, techniques, and mindsets. It gives rise today to new tastes and undeniable freshness. Romania, long absent from the global stage of fine wine, is now making its intentions known.    <br\/><\/p>\n\n<h3 class=\"wp-block-heading\"><strong>Rebuilding the Vineyards<\/strong><br\/><\/h3>\n\n<p class=\"wp-block-paragraph\">The 1990s marked a turning point. Large state-run production units were auctioned off. Everything had to be rebuilt. The country caught the eye of renowned expert Hugh Johnson, captivated by its terroirs. The first to follow him were a few adventurous Europeans: pioneer Guy de Poix, Petro Vaselo, Olivier Bauer, Denis Thomas.<br\/>In 2005, the government recognised wine as a strategic product, a step taken by the Ministry of Agriculture and Foreign Trade. A strategic plan was developed to promote quality through designations of origin (DOC) and geographical indications (IG) following the European model. Romania also began to specialise in its native grape varieties, aiming to combine \u201ctechnology with tradition rooted in the country\u201d (as promoted at Prowein, D\u00fcsseldorf).        <\/p>\n\n<p class=\"wp-block-paragraph\">When Romania joined the European Union on 1<sup>st<\/sup> January 2007, 45% of the population still lived from subsistence farming. A massive transformation began\u2014replacing ageing infrastructure, poor-quality bulk wines, and outdated distribution systems. EU funding\u2014more than \u20ac40 million annually\u2014helped modernise equipment and technology and improve viticultural expertise. French, Italian, German, Austrian and Hungarian winemakers and investors followed suit.    <\/p>\n\n<h3 class=\"wp-block-heading\"><strong>A Wealth of Terroirs<\/strong><br\/><\/h3>\n\n<p class=\"wp-block-paragraph\">Lying on the same latitude as the world\u2019s finest vineyards\u2014the famed 45<sup>th<\/sup> parallel\u2014Romania is blessed with sunshine, fertile land, varied soils, and favourable climates. Around fifty recognised appellations confirm its potential. <\/p>\n\n<p class=\"wp-block-paragraph\">Transylvania, with its legendary plateau, is home to famed terroirs such as Dealu Mare (DOC), \u201cthe great hill\u201d. The region\u2019s renewal began here, in sub-Carpathian valleys criss-crossed by rivers, where vines have always thrived. In 1994, Corsican count Guy de Poix, enchanted by a feteasc\u0103 neagr\u0103, invested in the first private winery, Serve. Nearby Mizil, other major estates emerged. Davino, a benchmark for varietal purity, began in 2003 on 87 hectares, producing bold, Bordeaux-style wines. Austrian Walter Friedl created Lacerta: 82 replanted hectares, \u20ac8 million invested. The Tuscan Antinori family, global investors, established Viile Metamorfosis: 100 hectares restoring the region\u2019s typicity and grape potential. Denis Thomas\u2019 Franco-Romanian Estates (DFR) in the same region combined traditional methods with modern technology.<br\/>Later, Budureasca, one of the largest producers (275 ha), embraced ultra-modern equipment and an avant-garde winery, branding with the image of Dacian king Decebal. In the north, ancient vineyards are being revived in DOC Lechinta by Liliac and Jelna Wines, blending dry white traditions with increasingly subtle reds.            <\/p>\n\n<p class=\"wp-block-paragraph\">To the west near Timisoara, Serbian Petro Vaselo reintroduced vines to Banat from 2002.<\/p>\n\n<p class=\"wp-block-paragraph\">The Tarnave plateau attracted investors like German Oberrauch at Villa Vinea. Founded in 1949 and privatised 50 years later, Jidvei modernised extensively around a medieval castle. It is now the largest wine producer in Romania and Europe, with 2,500 hectares and \u20ac100 million invested. Its feteasc\u0103 alb\u0103 compares favourably with international counterparts.   <\/p>\n\n<p class=\"wp-block-paragraph\">In Romanian Moldova\u2014one-third of the national vineyard\u2014sweet, raisined wines like those from Cotnari have long enjoyed European fame. Casa de Vinuri here fuses tradition (only native grapes) with cutting-edge technology over 350 hectares. <\/p>\n\n<p class=\"wp-block-paragraph\">The sunny Dobrogea plateau, stretching to the Danube Delta and the Black Sea, boasts fertile soil and a maritime climate. Alira (since 2006) and Murfatlar built its Bordeaux-inspired reputation. <\/p>\n\n<p class=\"wp-block-paragraph\">Guy de Poix quickly noticed the terroir\u2019s \u201cquite impressive\u201d complexity (RFI, 2008). The Transylvanian black soil, or chernozem, rich in humus, \u201cneeds almost no fertiliser,\u201d says Ovidiu Maxim of Turda. Near Bistrita, volcanic soils with high alkaline pH \u201cactivate mineral cations interestingly, giving energy,\u201d explains Darius Pripon of Jelna. Everything is in place to rebuild vineyards and produce quality wines.   <\/p>\n\n<p class=\"wp-block-paragraph\">Photographs \u00a9 <a href=\"https:\/\/lesclosdemiege.fr\/2024\/10\/le-vin-se-leve-a-lest-en-roumanie-aussi-1-3\/\">Florence Monferran<\/a><\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Between the Mediterranean and the Black Sea, the Balkans emerge onto the European wine scene.A breeze of freshness and technical mastery blows over millennia-old traditions. A young country with long-shifting borders, Romania is reconnecting with a prestigious past. Soils marked by diverse cultural influences\u2014dating back to Antiquity\u2014formed the foundation for great wines. These were lost [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2177,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00ab Wine Rises in the East \u2013 in Romania Too \u00bb #1\/3 \u2013 by Florence Monferran - Transilvania Bois<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.transilvaniabois.com\/en\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00ab Wine Rises in the East \u2013 in Romania Too \u00bb #1\/3 \u2013 by Florence Monferran - Transilvania Bois\" \/>\n<meta property=\"og:description\" content=\"Between the Mediterranean and the Black Sea, the Balkans emerge onto the European wine scene.A breeze of freshness and technical mastery blows over millennia-old traditions. 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These were lost [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.transilvaniabois.com\/en\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\/\" \/>\n<meta property=\"og:site_name\" content=\"Transilvania Bois\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-14T10:35:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-23T15:19:59+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.transilvaniabois.com\/wp-content\/uploads\/2025\/01\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Valentin Chalendard\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Valentin Chalendard\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/\"},\"author\":{\"name\":\"Valentin Chalendard\",\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/#\\\/schema\\\/person\\\/2f9fc129cc999cbea92f9ae6a068ede0\"},\"headline\":\"\u00ab Wine Rises in the East \u2013 in Romania Too \u00bb #1\\\/3 \u2013 by Florence Monferran\",\"datePublished\":\"2025-01-14T10:35:05+00:00\",\"dateModified\":\"2025-04-23T15:19:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/\"},\"wordCount\":926,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.transilvaniabois.com\\\/wp-content\\\/uploads\\\/2025\\\/01\\\/le-vin-se-leve-a-lest-en-roumanie-aussi-florence-monferran.jpg\",\"articleSection\":[\"Non classifi\u00e9(e)\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/\",\"url\":\"https:\\\/\\\/www.transilvaniabois.com\\\/en\\\/wine-rises-in-the-east-in-romania-too-1-3-by-florence-monferran\\\/\",\"name\":\"\u00ab Wine Rises in the East \u2013 in Romania Too \u00bb #1\\\/3 \u2013 by Florence Monferran - 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